{"product_id":"frission-95","title":"Frission 9'4","description":"\u003cp\u003e9'4 x 22 7\/8 x 2 15\/16 - Green black spray\u003c\/p\u003e\u003cp\u003eThe Frission is the model that Kai was surfing in the World Title winning contest in El Salvador.\u003c\/p\u003e\u003cp\u003eFRISSION\u003c\/p\u003e\u003cp\u003eHigh-Performance Driver\u003c\/p\u003e\u003cp\u003eThe Frission is built for the surfer who wants to drive a longboard — not just ride it. This is your Formula One machine: reactive, precise, and built to be pushed hard through critical sections.\u003c\/p\u003e\u003cp\u003eFrom the tail, the board offers exceptional retention against the wave face, allowing the surfer to create a line and drive firmly off the hard edge while engaging the generous rail-line rocker through the rear third. The Frission locks into the pocket and accelerates with intent. It responds immediately to back-foot pressure, allowing committed direction changes and tight arcs while maintaining lift for extended, elevated noserides. The board thrives when actively surfed — it rewards input, timing, and confident positioning.\u003c\/p\u003e\u003cp\u003eThe Frission is for surfers who want to attack the pocket, draw powerful lines, and experience a contemporary version of longboarding at full throttle.\u003c\/p\u003e\u003cp\u003eBest suited to steeper, more performance-oriented waves where control and projection matter.\u003c\/p\u003e\u003cp\u003eHigher State Surfboards is a modern expression of classic surf heritage — a label built on precision, storytelling, and the pursuit of mastery.\u003cbr\u003eFounded by Kai Ellice-Flint, the 2025 WSL Longboard World Champion, the brand is rooted in the belief that surfboards aren’t just equipment — they’re cultural artefacts that carry history, intention, and soul.\u003c\/p\u003e\u003cp\u003eKai grew up immersed in longboard culture, refining his approach on points and beach breaks around Australia and the world. Known for his fluid, technical, and deeply connected surfing style, Kai blends 1960s lineage with contemporary performance — a philosophy mirrored in every board that leaves the bay. Each Higher State surfboard is shaped and finished using a meticulous, almost obsessive process, embodying elegance, edge, and Australian craftsmanship.\u003c\/p\u003e","brand":"Higher State Surfboards","offers":[{"title":"Default Title","offer_id":41417204400186,"sku":"HS-FRISS-94-03","price":2700.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0233\/4997\/files\/Frission-9_4-03-green_01.jpg?v=1779344598","url":"https:\/\/www.wildthingsgallery.com.au\/products\/frission-95","provider":"Wild Things","version":"1.0","type":"link"}